Baylor Recruiting - Augmented Reality

Baylor University was looking for ways to increase enrollment of prospective students at college fairs. We created an experience that lets fair visitors tour Baylor virtually through augmented reality.
Students physically walked through virtual doorways, entering the world of Baylor events like football games, the homecoming bonfire and the black bear enclosure. They could even look back through the doorways to see world they left.

Whoa, neat. How did we do it?

We teamed with Groove Jones and took 360º video around campus, then captured volumetric video of Baylor President Dr. Livingstone and Bruiser the mascot to welcome guests into the portals.

Inside the football portal:

Inside the bonfire portal:

Bonus footage of the bear enclosure. Danger!