So we held a live event where students could Tweet to move a car from home to school, win prizes, and learn financial milestones along the way.
We did it with a fancy Twitter-powered conveyor belt and a super cool set with a bunch of spinning stuff. Then let the fun commence.
Tweets, coming in hot.
The live feed switchboard:
The live feed microsite worked on desktop and mobile and was surrounded by helpful college financial information:
Our prize interstitials looked like this:
Watch how the turntable was made. Complete with flashy hand movements: